The AdWords software allows marketers to create text-based ads that target specific keywords to show up in search results. For example, when you see results at the top of a search result marked “Ad,” that’s the search network:
This “search network” is the most powerful PPC advertising platforms that's ever been created.
Why you ask? Because of 2 main reason.
User intent & habits
Let's take this approach,
People aren’t on Facebook just browsing through their feeds to spot ads, right? People get on there to get with other people they know and sometimes see some news.
The thing is, the desired results isn’t to look for products or services. It’s about interacting with others.
But Facebook's “search network” is totally different. Visitors search for things based on specific keywords so they can find a solution to a problem or desire they have.
Example, what if you did a search for “mechanics near me.” What are those keywords telling you?
That person is needing a mechanic.
It's showing their intent to find a mechanic by way of a search. Social Media platforms take usually multiple exposures to convert a visitor to a customer, but the Google “search network” can convert a person into a customer with a single search using the right keywords.
That's why many people use Google’s “search network”, because it works.
When Starting a Side Hustle Business Online
When starting your business online, the most crucial factor determining your success or failure is your ability to market yourself.
Just as I did before starting my career online, I took the time to invest in myself first.
I can't suggest this Digital Marketing course enough.
This course alone could become a Passive Online Business.
Check out the link in my profile or click here: WebProfits101.biz/Start for more information about this make it or break it course.
Yes, I got my start here and believe in it this much.
I will be happy to help you reach the goals you set for yourself by mentoring you free of charge.
As I said, the point isn’t to get a sell; the point is to see that you have the type of training you need to succeed in the Digital Marketing world today.
For more Tips and Side Hustles such as this, Like, Share, Comment & Follow.
Finally, I want to thank you for taking your time today to read my post, Allen.