4 Tips to a 15-Second Video

Make A Killer First Impression With These Tips

Getting people to slow down and watch a video can be challenging in today's fast-paced world. That's why your Videos need to have a killer first impression by being short and to the point. Studies have shown that shorter videos are more likely to be watched to the end than longer ones. So, how do you make sure your video is short enough? Here are four tips:

1. Set a clear goal for your video. What do you want people to take away from it? Keep this goal in mind as you edit your video.

2. Be selective about what you include. Not everything needs to be in the video. Choose the most critical elements and leave out the rest.

3. Keep your editing tight. Cut out any extra footage or dead space. Every second counts!

4. Practice makes perfect. The more you edit, the better you'll get at it. So don't be afraid to experiment with different ways of cutting down your videos.

By following these tips, you can ensure your videos are short and sweet – and more likely to be watched all the way through.

Bonus Tips To Making A Killer First Impression

1. Focus On One Message To Make A Killer First Impression

Many factors contribute to making a brand unique. It could be the history behind the company, the products or services offered, the company culture, or even the mission and values. However, it is crucial to focus on one central message when promoting a brand. Communicating too many messages can confuse customers and make it difficult for them to understand what the brand stands for. Instead, focus on conveying a single statement that captures the brand's essence. This statement will help customers connect with the brand and build loyalty over time.

2. Stick To The Structure To Make A Killer First Impression

You've likely heard that you have limited time to make a first impression. When it comes to videos, that adage has never been more true. A study by Wistia found that over 60% of viewers will watch a video for less than 60 seconds, and that 20% will abandon a video within 10 seconds. So, how can you ensure that your video leaves a lasting impression? By following a simple 3-act structure.

The first act should introduce the viewer to the main character or problem. The problem is where you capture their attention and set the stakes for the rest of the video. The second act is where the central issue is introduced and explored. This area is where your video starts to engage the viewer.

And finally, the third act is when the conflict is resolved, and the story comes to a close. By following this simple structure, you can ensure that your video makes a killer first impression and keeps viewers engaged from start to finish.

Hook them fast

Give them Value

Tell a Story


3. Bring Out Emotions To Make A Killer First Impression

The first few seconds of any video are vital in making a good impression. You have to ensure that your video elicits some emotion from the viewer, whether it be laughter, anger, happiness, or anything else. Once you have done that, you can ensure that the viewer will stick around for at least a bit longer.

After all, we are all drawn to things that make us feel something. So if you can make your video do that, you're well on making a great first impression.

Joy, Sadness, Surprise, Anticipation, etc.


4. Give A Call To Action (CTA) For A Killer First Impression

You only have a few seconds to make a great first impression with your video. So make sure you start strong and end with a call to action (CTA). A CTA is a clear, concise statement that tells your viewers what you want them to do next. It could be something as simple as “subscribe to our channel” or “like and share this video.”

Whatever you choose, make sure it’s relevant to your video and easy for your viewers to understand. A CTA is the best way to ensure that your viewers take the desired action, so don’t forget to include one in your next video!

Let captions do the talking as well as you.

When Starting A Side Hustle Business Online.

When starting your business online, the most crucial factor determining your success or failure is your ability to market yourself differently.  Just as I did before starting my career online, I took the time to invest in myself first and thus highly suggest this Digital Marketing course.

This course alone could become a Passive Online Business; check out the link in my profile or click here: WebProfits101.biz/Start for more information about this make it or break it course; yes, I got my start here and believe in it this much.

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For more Tips and Side Hustles such as this, Like, Share, Comment & Follow.

Finally, I want to thank you for taking your time today to read my post, Allen

By Allen

Born in Spartanburg, SC, moved to GA for a while as a little kid. Once around 8, my family moved to Kings Mountain, NC, then to Shelby, NC where I graduated and left for the Marine Corps. After getting out I lived in the Greer, Greenville, SC area for 20+ years. I began copywriting and building websites for larger companies and gave it a break. I've been back involved with my business now for the last 10 years, working to stay up on my knowledge of the internet and how fast it was changing. Furthermore, I'm skilled at many things in the Digital Marketing area but love Social Media Management & Blogging/Copywriting.

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