Now we have talked about Affiliate Marketing, BUT… As taught before in this tutorial, visitors don't usually buy from a person or brand they haven't heard of before.
Now, I'm not saying that visitors won't buy from you the first time, because that does happen a lot. The majority of your visitors usually need to know you and your brand better. This can happen by building a relationship with them in certain ways so that they can learn to trust you and your brand.
This is where Email Marketing comes into play.
What I do is simply put my ads out there, then instead of linking the ad to my Affiliate product page, I link that ad so that my visitors that click that ad are sent to what marketers call a Sales Funnel or Opt-in Page. Here it gives me a chance to grab their name & email address and send that info to my auto-responder where it saves that information in a database (All of which is very easy to do and is automated). This way you are building a very valuable list of possible customer's that have shown interest but yet may not have converted yet.
Now, an auto-responder is a service marketers use to keep the email list they have built. The main function of it is to do what we call Drip on the interested visitor with follow-up emails that are pre-designed by you (Again, very simple process). This just means that it will send these interested visitors emails based upon the time's and day's you preset it for.
So actually, a visitor likes the ad they see, clicks on it and then is sent to an Opt-in page or funnel where they put their name & email address, which in turn gets saved in the auto-responder's database. Then emails start going out to these interested visitors daily, or ever how you have yours set up, until they either Opt Out of the email list, or click on your affiliate link, which you put in each email, to that product, service or video you are promoting. This just allows time to build a relationship with the interested visitor until they feel comfortable enough to actually convert to a customer.
It is a proven fact that usually it takes around 7 – 12 contacts or emails to get that interested visitor to take action. The great thing about the Auto-responder is that you just design the emails once, and it does the rest of the follow-ups for you automatically.
You can search and find tons of articles online on the subject of “how to write great follow-up emails”.
Email Marketing really is all about building a relationship and trust with your interested visitors so that they grow to trust you and your brand.
Email Marketing will usually always win over social media platforms, especially when it comes to personal touch and just being real. Proven fact that you’re 40 times more likely to get new customer's by way of email than through social media.
One great thing about Emails & Auto-responders is that, the contacting and relationship building keeps on growing and growing, even if it takes a year, and people rarely change their email address because it's a pain. That puts an email address up there on the valuable pieces of information to own.
Email Marketing is a must for any company. With it in full force, it can build customers and sales without even paying any advertising cost.
Personalization is a huge factor when it involves a successful email marketing campaign. Which would get your attention faster? Hi There or Hi There Sam… People like to hear their name and the fact that you have remembered it. You all info you have on that interested visitor to personalize emails.
Emails that are personalized bring a higher open & conversion rate when you put them up against just plan emails with no personalization.
See below for just one of my auto-responder emails that gets sent 1st after an interested visitor Opts In to my Email Marketing List. You'll notice the {Name} after Hi There, this is the snippet of code that puts every visitor's name, that they gave when opting in to our list, in this place.
Hi There {Name}…
Please do not ignore this email. I know you probably get SO MANY of these about business Opportunities, but I am only asking you to give me a chance to show you something that seriously can help you change the course of your financial future, starting today.
My name is Allen, and I’m the one who’s going to open your eyes to the very harsh & ugly realities that are keeping you stuck, stressing out about money, robbing Peter to pay Paul and living paycheck to paycheck… A cycle we are going to change!
And I’m going to show exactly how you too can break away from the spell and finally live the life of freedom and prosperity you and your family deserve.
So I hope you’re ready to take a deep dive down the rabbit hole, because what I’ll reveal to you in the next few days might shock you… …but it’ll prove to be immensely profitable for you – IF you’ve got the guts to swallow a large dose of harsh reality.
For now {Name}, I need you to “whitelist” the email address Allen@WebProfits101.biz. And if you're using Gmail, make sure you have it delivered to your “important” folder.
Trust me, you won’t want to miss any of the eye-opening TRUTHS I’ll be sending your way that took me many years to find.
One more thing…
If you don’t mind, I’d like to take a quick second to share a little more about my story with you:
In 2001, I began this feverish search for some sort of way to make an income with an online business (really no idea what I was looking for or who to trust).
I spent YEARS floundering around trying this system and that… buying just about every “online business course” you can think of. I couldn't hold down Job's because of the PTSD & Mental Disorders I have and all the Medications I take (Yes, from serving), even though I have tried.
Unlike others out here, I really just don't believe in Job's! I believe they should be used as a stepping stool to teach you skills, or to just get you by for a moment until you can do something with those skills on your own, in your own business. I don't believe in making others wealthy and you barely making it – It has never set well with me in my heart and mind.
Saying it was rough doesn't really do it justice.
I would stay up late into the night and wake up brutally early before work, just slaving away looking for that one SECRET that only SOME online found that made them do so well in their online business.
This Tormented me for YEARS!!!
I wasn't only miserable, but Angry, Upset all the time, had major Attitude Issues that even the medications couldn't suppress. Being a Veteran of the Marine Corps & Army both I really thought I could overcome anything.
I felt I was just doomed to failure and would never find the break through I had been so craving for down deep. I wanted to feel Success and Life again, Instead of this BIG Black Hole of Nothing, No Hope, Desire, Future or Energy.
But I was DESPERATE… Find out what I did in the next email.
Talk soon,
Allen
P.S. In case you missed it or weren't able to watch, click above to watch this
short video! (Above I would have a button to click to watch a sales video)
When Starting a Side Hustle Business Online
When starting your business online, the most crucial factor determining your success or failure is your ability to market yourself.
Just as I did before starting my career online, I took the time to invest in myself first.
I can't suggest this Digital Marketing course enough.
This course alone could become a Passive Online Business.
Check out the link in my profile or click here: WebProfits101.biz/Start for more information about this make it or break it course.
Yes, I got my start here and believe in it this much.
I will be happy to help you reach the goals you set for yourself by mentoring you free of charge.
As I said, the point isn’t to get a sell; the point is to see that you have the type of training you need to succeed in the Digital Marketing world today.
For more Tips and Side Hustles such as this, Like, Share, Comment & Follow.
Finally, I want to thank you for taking your time today to read my post, Allen.